Managing Customer Expectations With E-Commerce Deliveries

One of the biggest challenges for any e-commerce business is to convince a customer to proceed to the checkout. This customer-retailer relationship initiates when retailers succeed in meeting the expectations of their customers. A significant part of this process depends on the product shipping and delivery. In this article, we are going to talk about how you can meet your customer expectations with e-commerce deliveries.

Offer more than one shipping option

You can manage customer delivery expectations by offering several shipping options such as same-day shipping, next-day shipping, two-day shipping, and standard shipping. The availability of these options gives your customers more control over the delivery speed and overall price of the product.

Free shipping

You can offer free shipping for an order exceeding a specific price limit. Your customers are not going to expect a faster product delivery while utilizing a free shipping option. They will not mind waiting for a day or two for the delivery of their order. This option can be expensive, but you can mitigate this profit margin loss by building a part of the shipping cost into the price of the product.

Delivery Incentives

You can manage customer to deliver expectations by using time and price delivery incentives. You can encourage your customers to place an order within a specific time duration, and in return, you can offer them a faster delivery or waive on the shipping costs.

Showing delivery dates

Displaying delivery timelines and prices at checkout can make it convenient for the customers to pick the most appropriate shipping option. This way, they will be able to know what they need to expect before making the purchase.

Share tracking information

Another very effective way to manage customer delivery expectations is to share tracking information by entitling your customers for automated messages until they are to acknowledge the package delivery.

Ship from multiple locations

Partnering with wholesalers and warehouses at strategic locations can help you make sure that your orders don’t have to travel as far to reach your customers. This way, you can not only reduce the shipping costs but also ensure faster delivery of orders.

Communicate with your customers

Delivery issues can happen at any time, and they can be a cause of frustration for your buyers. That’s where it becomes necessary to communicate with the buyers to let them know about the situation. Explain everything clearly, but make sure that you are not adding more to their frustration.

Streamline shipping process

There will be fewer delays if you have streamlined your shipping process. Procedures that you are going to have to work on include the implementation of a mechanism to share data with your shipping partners, improvement of order processing systems, and setting up an effective customer support system.